SARCO

We invited Sarco to our office to discuss exactly what they needed and how we could translate their needs into a visual story. For example, we planned both a kick-off meeting and a workshop to get to know Sarco inside and out. After this introduction, we started writing a screenplay, script and preparing the shooting days that would take us to both the studios in Belgium and Tunisia.

We made sure everything was prepared down to the last detail before flying out to Tunisia. In addition to the hotel and the flights, we also arranged for all our camera material to reach Tunisia safe and sound - and that we had all the permits to shoot there. But equipment must also be operated. For example, we found a few Tunisian freelancers who helped us with all kinds of things during the shooting days. After 4 days, and an extra portion of vitamin D, we returned to Belgium. Here we visited Sarco's design offices. We documented the entire route of the care clothes.

Once our luggage was emptied and the images were edited, it was time to invite Sarco for a coffee in our office couch and display the result on the big screen. Together, we chose which shots work best in the video. This allowed us to switch quickly and efficiently.