Smart photo
Product video
Releasing a new product is no walk in the park. Together with Smartphoto, we rolled up our sleeves to introduce their video message to their audience and show just how easy and fun it is to use.
Our approach
product launch in 2022
Heartwarming, that's how we'd sum up this concept. We created a dynamic, feel-good video that centers on the joy and friendship between a grandmother and her grandchild. The ordering process is subtly woven in, along with how the gift is brought to life through augmented reality. Two birds with one stone!
Our solution
multilingual reach
The campaign was rolled out across multiple channels, to target both a Dutch and French speaking audience. No problem for this video, as emotion has no language barriers. You can find the campaign on Smartphoto’s website and social media channels, as well as in YouTube ads.
Behind the scenes
Our crew list
Director
Mathieu Stevens
Producer
Jonas Dick
director of photography
Fabrice Parent
Gaffer
Gillis Cornelis
Recording assistant
Justine Langaert
Post production
Frederick Vandewalle
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