Roman Brewery

Product video

When Belgium’s oldest family brewery asks for a helping hand, we give them an entire arm.

Blessings upon Ename! A baseline Het Bataljon had long embraced. So we gladly grasped the chance to let Brewery Roman’s abbey beer claim its rightful moment of glory online.

Our approach

SCRIPTS WITH A TWIST

Ename is an abbey beer, reminiscent of monks and cycling. But we love to take the wheel and ride off the beaten track. During a brainstorming session with the brightest minds, we set out to craft scripts with a twist. Short storylines that initially seemed miles apart from classic beer advertisement.

Our solution

BURSTING THE STEREOTYPICAL BEER BUBBLE

Brewery Roman’s request to send their flagship afloat online was met with a wave of short promo films that burst the stereotypical beer bubble. Because hey, what’s more 2024 than breaking traditional mindsets?

“I was really impressed with how the team handled our briefing and creatively translated it into visuals. They knew exactly what we wanted and sensed our wishes flawlessly.

It was a big plus that everything stayed within our budget. The impact of their work is clearly visible in our social media campaigns. We are very happy with the result.”

THOMAS LAUWAERT

Marketing Manager,
Roman Brewery

The result

SWIPE & SIP

From now on, scrollers and swipers will encounter sharp, punchy 9:16 and 1:1 promos from Ename, each with a playful twist. Watch and enjoy our craft. And Brewery Roman’s. Blessings upon Ename.