Have a podcast created:
de perceptie omdraaien
Je merk zegt meer dan je denkt, maar focust het ook op het juiste? Een imago of brand video biedt de kans om de spotlights te verleggen: van wat je doet naar waarom je ertoe doet. Zo herschrijf je het verhaal in hoofden, met beelden die blijven hangen en een gevoel dat klopt.
What is a Corporate Podcast?
Everyone has their own appetite. But what's important to us is that your videos fit into your larger plan.
Door die emotionele connectie verschuif je niet alleen de perceptie, je verhoogt ook de koopintentie. Mensen kiezen sneller voor merken die hen iets laten voelen. Zo wordt een brand video geen kostenpost, maar een investering die bijdraagt aan vertrouwen, voorkeur én uiteindelijk aan je omzet.
Is it difficult to make a podcast?
Anyone with a microphone and camera can make a podcast. But whether you are really taken seriously depends on the research, creative approach, audio and image quality. Want to test something yourself? Definitely possible. But make sure you don't squat your credibility.
PRODUCTION HOUSE X
HAVE IT MADE
What types of podcasts are there?
We think like marketers before we shoot. So, what do you need to move forward? How do you want to be seen as a brand? That's what we want to know.
Who is your target group? Where do they sit? How can we charm them? What are they looking for? How do we get the videos to them? What do you want them to do? (More questions!)
We're looking for the soul of your brand. And from your audience. We show examples and pitch ideas, looking for the tone that makes fans of your customers.
Is one of them secretly making you jealous? That's useful for us to know and unconsciously reveals what you like and what you don't like.